{
  "version": 1,
  "name": "Landing pages & funnels · Collection 04",
  "url": "https://swipefile.design/board/landing-pages-funnels-collection-04/",
  "markdown_url": "https://swipefile.design/board/landing-pages-funnels-collection-04/notes.md",
  "json_url": "https://swipefile.design/board/landing-pages-funnels-collection-04/data.json",
  "pdf_url": "https://swipefile.design/board/landing-pages-funnels-collection-04/export.pdf",
  "reference_count": 12,
  "unavailable_count": 0,
  "guidance": "Use these references for design principles. Follow the project brief and use original branding, content, and imagery. Captures document a particular date; they do not verify current product behavior.",
  "references": [
    {
      "slug": "funnel-price-action-traders-institute-command-your-trading",
      "name": "Price Action Traders Institute — Command Your Trading",
      "kind": "inspiration",
      "archetype": "Course Sales Page",
      "summary": "A compact training funnel with navy section bands, readable checklists, and a closing FAQ.",
      "use_for": "Study the complete public offer page, its section order, and calls to action. Checkout steps, current enrollment availability, and conversion results are not verified.",
      "source_url": "https://priceactiontradersinstitute.com/independence",
      "reference_url": "https://swipefile.design/ref/funnel-price-action-traders-institute-command-your-trading/",
      "screenshot_url": "https://swipefile.design/_astro/preview.VxLSn90i.webp",
      "thumbnail_url": "https://swipefile.design/_astro/card.BKMwscgK.webp",
      "captured": "2026-09-08",
      "capture_scope": "page",
      "provenance": "live",
      "tags": [
        "landing-page",
        "funnel",
        "long-form",
        "sales-page",
        "course",
        "business"
      ],
      "patterns": [
        "Landing pages & funnels",
        "Long-form sales pages",
        "Business course funnels"
      ],
      "design_notes": {
        "mood": "Straightforward, restrained, and instructional.",
        "colors": "White and light gray, deep navy and purple, and red offer buttons.",
        "typography": "Editorial serif headings, small uppercase labels, readable supporting copy, and occasional script accents establish a layered hierarchy.",
        "layout": "Compact course introduction leads through problem checklists, course benefits, a membership bonus, student comments, an enrollment-status section, and an accordion FAQ.",
        "motion": "The screenshot records a static page state. Preserve readable scrolling and clear action feedback; do not infer video playback, counters, or hidden form behavior.",
        "texture": "Product or instructor imagery, contrasting section backgrounds, grouped curriculum details, and customer-story panels.",
        "dont": "Use your own offer, brand, and assets. Do not invent testimonials, results, scarcity, guarantees, or pricing."
      },
      "recreation_prompt": "# Design reference: Price Action Traders Institute — Command Your Trading\nSource: https://priceactiontradersinstitute.com/independence\nSwipefile reference: https://swipefile.design/ref/funnel-price-action-traders-institute-command-your-trading/\nCaptured: 2026-09-08. This is a dated reference, not a claim about the current live product.\n\n\n## Objective\nAdapt the visual principles below to my project. Use my own content and identity. Do not reproduce logos, proprietary copy, or brand assets.\n\n## Reference notes\n- mood: Straightforward, restrained, and instructional.\n- colors: White and light gray, deep navy and purple, and red offer buttons.\n- typography: Editorial serif headings, small uppercase labels, readable supporting copy, and occasional script accents establish a layered hierarchy.\n- layout: Compact course introduction leads through problem checklists, course benefits, a membership bonus, student comments, an enrollment-status section, and an accordion FAQ.\n- motion: The screenshot records a static page state. Preserve readable scrolling and clear action feedback; do not infer video playback, counters, or hidden form behavior.\n- texture: Product or instructor imagery, contrasting section backgrounds, grouped curriculum details, and customer-story panels.\n- dont: Use your own offer, brand, and assets. Do not invent testimonials, results, scarcity, guarantees, or pricing.\n\nUseful for: Study the complete public offer page, its section order, and calls to action. Checkout steps, current enrollment availability, and conversion results are not verified.\n\n## Acceptance criteria\n- Existing project conventions, design tokens, working functionality, and unrelated changes are preserved.\n- Two or three reference principles clearly support the user's task; conflicts are resolved in favor of usability and the existing product.\n- Reusable components and semantic HTML express the interface. Available licensed assets are used; important UI text is never rendered as a bitmap.\n- Every visible control has a defined behavior. Loading, empty, error, success, disabled, and long-content states are specified where relevant. Demo data is clearly labeled.\n- Navigation and content adapt at 375px, 768px, and 1440px without horizontal page overflow. Keyboard use, visible focus, labeled inputs, at least 44px touch targets, readable contrast, and reduced motion are supported.\n- Verification distinguishes rendered behavior from proposals and identifies anything still requiring a backend or external service.\n\n## Quality bar\nClear hierarchy, consistent spacing, restrained surfaces, and purposeful motion. Avoid decorative gradients, excessive cards, placeholder buttons, and invented metrics unless the project calls for them. Do not claim a feature is connected or tested without evidence."
    },
    {
      "slug": "funnel-maria-wendt-passive-income-business-with-instagram-bundle",
      "name": "Maria Wendt — Passive Income With Instagram",
      "kind": "inspiration",
      "archetype": "Long-Form Sales",
      "summary": "A pink-and-white product funnel that combines a long sales page and an inline checkout.",
      "use_for": "Study the complete public offer page, its section order, and calls to action. Checkout steps, current enrollment availability, and conversion results are not verified.",
      "source_url": "https://mariawendt.samcart.com/products/passive-income-business-for-instagram",
      "reference_url": "https://swipefile.design/ref/funnel-maria-wendt-passive-income-business-with-instagram-bundle/",
      "screenshot_url": "https://swipefile.design/_astro/preview.DgYRKIgF.webp",
      "thumbnail_url": "https://swipefile.design/_astro/card.W_Zx1U0o.webp",
      "captured": "2026-09-08",
      "capture_scope": "page",
      "provenance": "live",
      "tags": [
        "landing-page",
        "funnel",
        "long-form",
        "sales-page",
        "course",
        "business"
      ],
      "patterns": [
        "Landing pages & funnels",
        "Long-form sales pages",
        "Long sales letters"
      ],
      "design_notes": {
        "mood": "Bright, direct, and product-focused.",
        "colors": "White, hot pink, dark navy copy, pale gray panels, and blue checkout controls.",
        "typography": "Long readable text columns, emphatic section headings, detailed bullet lists, and selective highlights carry the sales argument.",
        "layout": "Product-bundle hero flows through included resources, student examples, social-video comparisons, FAQs, a personal sales narrative, and an embedded checkout with optional order additions.",
        "motion": "The screenshot records a static page state. Preserve readable scrolling and clear action feedback; do not infer video playback, counters, or hidden form behavior.",
        "texture": "Extended reading sections, inset examples and portraits, selective text emphasis, and recurring offer details.",
        "dont": "Use your own offer, brand, and assets. Do not invent testimonials, results, scarcity, guarantees, or pricing."
      },
      "recreation_prompt": "# Design reference: Maria Wendt — Passive Income With Instagram\nSource: https://mariawendt.samcart.com/products/passive-income-business-for-instagram\nSwipefile reference: https://swipefile.design/ref/funnel-maria-wendt-passive-income-business-with-instagram-bundle/\nCaptured: 2026-09-08. This is a dated reference, not a claim about the current live product.\n\n\n## Objective\nAdapt the visual principles below to my project. Use my own content and identity. Do not reproduce logos, proprietary copy, or brand assets.\n\n## Reference notes\n- mood: Bright, direct, and product-focused.\n- colors: White, hot pink, dark navy copy, pale gray panels, and blue checkout controls.\n- typography: Long readable text columns, emphatic section headings, detailed bullet lists, and selective highlights carry the sales argument.\n- layout: Product-bundle hero flows through included resources, student examples, social-video comparisons, FAQs, a personal sales narrative, and an embedded checkout with optional order additions.\n- motion: The screenshot records a static page state. Preserve readable scrolling and clear action feedback; do not infer video playback, counters, or hidden form behavior.\n- texture: Extended reading sections, inset examples and portraits, selective text emphasis, and recurring offer details.\n- dont: Use your own offer, brand, and assets. Do not invent testimonials, results, scarcity, guarantees, or pricing.\n\nUseful for: Study the complete public offer page, its section order, and calls to action. Checkout steps, current enrollment availability, and conversion results are not verified.\n\n## Acceptance criteria\n- Existing project conventions, design tokens, working functionality, and unrelated changes are preserved.\n- Two or three reference principles clearly support the user's task; conflicts are resolved in favor of usability and the existing product.\n- Reusable components and semantic HTML express the interface. Available licensed assets are used; important UI text is never rendered as a bitmap.\n- Every visible control has a defined behavior. Loading, empty, error, success, disabled, and long-content states are specified where relevant. Demo data is clearly labeled.\n- Navigation and content adapt at 375px, 768px, and 1440px without horizontal page overflow. Keyboard use, visible focus, labeled inputs, at least 44px touch targets, readable contrast, and reduced motion are supported.\n- Verification distinguishes rendered behavior from proposals and identifies anything still requiring a backend or external service.\n\n## Quality bar\nClear hierarchy, consistent spacing, restrained surfaces, and purposeful motion. Avoid decorative gradients, excessive cards, placeholder buttons, and invented metrics unless the project calls for them. Do not claim a feature is connected or tested without evidence."
    },
    {
      "slug": "funnel-ecommerce-seo-bootcamp-course-go-from-zero-to-10000-per-month-with-seo",
      "name": "Freddie Chatt — Ecommerce SEO Bootcamp",
      "kind": "inspiration",
      "archetype": "Course Sales Page",
      "summary": "An extensive SEO course funnel with a clear module sequence, a dense review grid, and a coral closing offer.",
      "use_for": "Study the complete public offer page, its section order, and calls to action. Checkout steps, current enrollment availability, and conversion results are not verified.",
      "source_url": "https://ecommerceseobootcamp.com/",
      "reference_url": "https://swipefile.design/ref/funnel-ecommerce-seo-bootcamp-course-go-from-zero-to-10000-per-month-with-seo/",
      "screenshot_url": "https://swipefile.design/_astro/preview.m4wYW7Ql.webp",
      "thumbnail_url": "https://swipefile.design/_astro/card.X3P2WEIK.webp",
      "captured": "2026-09-08",
      "capture_scope": "page",
      "provenance": "live",
      "tags": [
        "landing-page",
        "funnel",
        "long-form",
        "sales-page",
        "course",
        "business"
      ],
      "patterns": [
        "Landing pages & funnels",
        "Long-form sales pages",
        "Business course funnels"
      ],
      "design_notes": {
        "mood": "Practical, detailed, and evidence-led.",
        "colors": "Dark plum, white, coral-orange action sections, and light gray backgrounds.",
        "typography": "Bold sans-serif headings, compact labels, short benefit lists, and clearly separated curriculum sections make the long offer scannable.",
        "layout": "Focused course hero leads into audience problems, a detailed module sequence, a large student-review grid, example results, instructor context, pricing, and a contrasting closing offer.",
        "motion": "The screenshot records a static page state. Preserve readable scrolling and clear action feedback; do not infer video playback, counters, or hidden form behavior.",
        "texture": "Product or instructor imagery, contrasting section backgrounds, grouped curriculum details, and customer-story panels.",
        "dont": "Use your own offer, brand, and assets. Do not invent testimonials, results, scarcity, guarantees, or pricing."
      },
      "recreation_prompt": "# Design reference: Freddie Chatt — Ecommerce SEO Bootcamp\nSource: https://ecommerceseobootcamp.com/\nSwipefile reference: https://swipefile.design/ref/funnel-ecommerce-seo-bootcamp-course-go-from-zero-to-10000-per-month-with-seo/\nCaptured: 2026-09-08. This is a dated reference, not a claim about the current live product.\n\n\n## Objective\nAdapt the visual principles below to my project. Use my own content and identity. Do not reproduce logos, proprietary copy, or brand assets.\n\n## Reference notes\n- mood: Practical, detailed, and evidence-led.\n- colors: Dark plum, white, coral-orange action sections, and light gray backgrounds.\n- typography: Bold sans-serif headings, compact labels, short benefit lists, and clearly separated curriculum sections make the long offer scannable.\n- layout: Focused course hero leads into audience problems, a detailed module sequence, a large student-review grid, example results, instructor context, pricing, and a contrasting closing offer.\n- motion: The screenshot records a static page state. Preserve readable scrolling and clear action feedback; do not infer video playback, counters, or hidden form behavior.\n- texture: Product or instructor imagery, contrasting section backgrounds, grouped curriculum details, and customer-story panels.\n- dont: Use your own offer, brand, and assets. Do not invent testimonials, results, scarcity, guarantees, or pricing.\n\nUseful for: Study the complete public offer page, its section order, and calls to action. Checkout steps, current enrollment availability, and conversion results are not verified.\n\n## Acceptance criteria\n- Existing project conventions, design tokens, working functionality, and unrelated changes are preserved.\n- Two or three reference principles clearly support the user's task; conflicts are resolved in favor of usability and the existing product.\n- Reusable components and semantic HTML express the interface. Available licensed assets are used; important UI text is never rendered as a bitmap.\n- Every visible control has a defined behavior. Loading, empty, error, success, disabled, and long-content states are specified where relevant. Demo data is clearly labeled.\n- Navigation and content adapt at 375px, 768px, and 1440px without horizontal page overflow. Keyboard use, visible focus, labeled inputs, at least 44px touch targets, readable contrast, and reduced motion are supported.\n- Verification distinguishes rendered behavior from proposals and identifies anything still requiring a backend or external service.\n\n## Quality bar\nClear hierarchy, consistent spacing, restrained surfaces, and purposeful motion. Avoid decorative gradients, excessive cards, placeholder buttons, and invented metrics unless the project calls for them. Do not claim a feature is connected or tested without evidence."
    },
    {
      "slug": "funnel-elite-ecom-academy-facebook-unlocked-blueprint",
      "name": "Elite Ecom — Coaching Program",
      "kind": "inspiration",
      "archetype": "Membership Funnel",
      "summary": "A coaching funnel with condensed display type, violet accents, and repeated application prompts.",
      "use_for": "Study the complete public offer page, its section order, and calls to action. Checkout steps, current enrollment availability, and conversion results are not verified.",
      "source_url": "https://joineliteecom.com/",
      "reference_url": "https://swipefile.design/ref/funnel-elite-ecom-academy-facebook-unlocked-blueprint/",
      "screenshot_url": "https://swipefile.design/_astro/preview.B5rhFWO_.webp",
      "thumbnail_url": "https://swipefile.design/_astro/card.BIV3lcrs.webp",
      "captured": "2026-09-08",
      "capture_scope": "page",
      "provenance": "live",
      "tags": [
        "landing-page",
        "funnel",
        "long-form",
        "sales-page",
        "coaching",
        "business"
      ],
      "patterns": [
        "Landing pages & funnels",
        "Long-form sales pages",
        "Coaching & membership funnels"
      ],
      "design_notes": {
        "mood": "Bold, focused, and application-led.",
        "colors": "White, near-black navy, vivid violet actions, and pale lavender panels.",
        "typography": "Bold sans-serif headings, compact labels, short benefit lists, and clearly separated curriculum sections make the long offer scannable.",
        "layout": "Oversized condensed headline and application action lead into program context, coaching and community benefits, member reviews, and a final side-by-side program recap and invitation.",
        "motion": "The screenshot records a static page state. Preserve readable scrolling and clear action feedback; do not infer video playback, counters, or hidden form behavior.",
        "texture": "Product or instructor imagery, contrasting section backgrounds, grouped curriculum details, and customer-story panels.",
        "dont": "Use your own offer, brand, and assets. Do not invent testimonials, results, scarcity, guarantees, or pricing."
      },
      "recreation_prompt": "# Design reference: Elite Ecom — Coaching Program\nSource: https://joineliteecom.com/\nSwipefile reference: https://swipefile.design/ref/funnel-elite-ecom-academy-facebook-unlocked-blueprint/\nCaptured: 2026-09-08. This is a dated reference, not a claim about the current live product.\n\n\n## Objective\nAdapt the visual principles below to my project. Use my own content and identity. Do not reproduce logos, proprietary copy, or brand assets.\n\n## Reference notes\n- mood: Bold, focused, and application-led.\n- colors: White, near-black navy, vivid violet actions, and pale lavender panels.\n- typography: Bold sans-serif headings, compact labels, short benefit lists, and clearly separated curriculum sections make the long offer scannable.\n- layout: Oversized condensed headline and application action lead into program context, coaching and community benefits, member reviews, and a final side-by-side program recap and invitation.\n- motion: The screenshot records a static page state. Preserve readable scrolling and clear action feedback; do not infer video playback, counters, or hidden form behavior.\n- texture: Product or instructor imagery, contrasting section backgrounds, grouped curriculum details, and customer-story panels.\n- dont: Use your own offer, brand, and assets. Do not invent testimonials, results, scarcity, guarantees, or pricing.\n\nUseful for: Study the complete public offer page, its section order, and calls to action. Checkout steps, current enrollment availability, and conversion results are not verified.\n\n## Acceptance criteria\n- Existing project conventions, design tokens, working functionality, and unrelated changes are preserved.\n- Two or three reference principles clearly support the user's task; conflicts are resolved in favor of usability and the existing product.\n- Reusable components and semantic HTML express the interface. Available licensed assets are used; important UI text is never rendered as a bitmap.\n- Every visible control has a defined behavior. Loading, empty, error, success, disabled, and long-content states are specified where relevant. Demo data is clearly labeled.\n- Navigation and content adapt at 375px, 768px, and 1440px without horizontal page overflow. Keyboard use, visible focus, labeled inputs, at least 44px touch targets, readable contrast, and reduced motion are supported.\n- Verification distinguishes rendered behavior from proposals and identifies anything still requiring a backend or external service.\n\n## Quality bar\nClear hierarchy, consistent spacing, restrained surfaces, and purposeful motion. Avoid decorative gradients, excessive cards, placeholder buttons, and invented metrics unless the project calls for them. Do not claim a feature is connected or tested without evidence."
    },
    {
      "slug": "funnel-alexunder-hess-motion-ui-design-gold",
      "name": "Alexunder Hess — Motion UI Design",
      "kind": "inspiration",
      "archetype": "Course Sales Page",
      "summary": "A motion-design course funnel using generous whitespace, blue actions, and structured lesson and package sections.",
      "use_for": "Study the complete public offer page, its section order, and calls to action. Checkout steps, current enrollment availability, and conversion results are not verified.",
      "source_url": "https://alexunderhess.design/motion-ui",
      "reference_url": "https://swipefile.design/ref/funnel-alexunder-hess-motion-ui-design-gold/",
      "screenshot_url": "https://swipefile.design/_astro/preview.BCsGTUw4.webp",
      "thumbnail_url": "https://swipefile.design/_astro/card.ZKj4DZUK.webp",
      "captured": "2026-09-08",
      "capture_scope": "page",
      "provenance": "live",
      "tags": [
        "landing-page",
        "funnel",
        "long-form",
        "sales-page",
        "course",
        "creator"
      ],
      "patterns": [
        "Landing pages & funnels",
        "Long-form sales pages",
        "Creative course funnels"
      ],
      "design_notes": {
        "mood": "Clean, technical, and approachable.",
        "colors": "White and cool gray, electric blue, dark navy copy, and small violet illustrations.",
        "typography": "Bold sans-serif headings, compact labels, short benefit lists, and clearly separated curriculum sections make the long offer scannable.",
        "layout": "Centered course opening and review cards introduce audience fit, design benefits, detailed lesson modules, more student stories, package comparisons, tool references, and closing illustrations.",
        "motion": "The screenshot records a static page state. Preserve readable scrolling and clear action feedback; do not infer video playback, counters, or hidden form behavior.",
        "texture": "Product or instructor imagery, contrasting section backgrounds, grouped curriculum details, and customer-story panels.",
        "dont": "Use your own offer, brand, and assets. Do not invent testimonials, results, scarcity, guarantees, or pricing."
      },
      "recreation_prompt": "# Design reference: Alexunder Hess — Motion UI Design\nSource: https://alexunderhess.design/motion-ui\nSwipefile reference: https://swipefile.design/ref/funnel-alexunder-hess-motion-ui-design-gold/\nCaptured: 2026-09-08. This is a dated reference, not a claim about the current live product.\n\n\n## Objective\nAdapt the visual principles below to my project. Use my own content and identity. Do not reproduce logos, proprietary copy, or brand assets.\n\n## Reference notes\n- mood: Clean, technical, and approachable.\n- colors: White and cool gray, electric blue, dark navy copy, and small violet illustrations.\n- typography: Bold sans-serif headings, compact labels, short benefit lists, and clearly separated curriculum sections make the long offer scannable.\n- layout: Centered course opening and review cards introduce audience fit, design benefits, detailed lesson modules, more student stories, package comparisons, tool references, and closing illustrations.\n- motion: The screenshot records a static page state. Preserve readable scrolling and clear action feedback; do not infer video playback, counters, or hidden form behavior.\n- texture: Product or instructor imagery, contrasting section backgrounds, grouped curriculum details, and customer-story panels.\n- dont: Use your own offer, brand, and assets. Do not invent testimonials, results, scarcity, guarantees, or pricing.\n\nUseful for: Study the complete public offer page, its section order, and calls to action. Checkout steps, current enrollment availability, and conversion results are not verified.\n\n## Acceptance criteria\n- Existing project conventions, design tokens, working functionality, and unrelated changes are preserved.\n- Two or three reference principles clearly support the user's task; conflicts are resolved in favor of usability and the existing product.\n- Reusable components and semantic HTML express the interface. Available licensed assets are used; important UI text is never rendered as a bitmap.\n- Every visible control has a defined behavior. Loading, empty, error, success, disabled, and long-content states are specified where relevant. Demo data is clearly labeled.\n- Navigation and content adapt at 375px, 768px, and 1440px without horizontal page overflow. Keyboard use, visible focus, labeled inputs, at least 44px touch targets, readable contrast, and reduced motion are supported.\n- Verification distinguishes rendered behavior from proposals and identifies anything still requiring a backend or external service.\n\n## Quality bar\nClear hierarchy, consistent spacing, restrained surfaces, and purposeful motion. Avoid decorative gradients, excessive cards, placeholder buttons, and invented metrics unless the project calls for them. Do not claim a feature is connected or tested without evidence."
    },
    {
      "slug": "funnel-gusten-sun-funnel-university",
      "name": "Gusten Sun — Funnels University",
      "kind": "inspiration",
      "archetype": "Membership Funnel",
      "summary": "A dark funnel-building program page combining courses, coaching, community, and a long bundle offer.",
      "use_for": "Study the complete public offer page, its section order, and calls to action. Checkout steps, current enrollment availability, and conversion results are not verified.",
      "source_url": "https://funnelsuniversity.com/",
      "reference_url": "https://swipefile.design/ref/funnel-gusten-sun-funnel-university/",
      "screenshot_url": "https://swipefile.design/_astro/preview.hxvbRrb_.webp",
      "thumbnail_url": "https://swipefile.design/_astro/card.BxOj2Ks9.webp",
      "captured": "2026-09-08",
      "capture_scope": "page",
      "provenance": "live",
      "tags": [
        "landing-page",
        "funnel",
        "long-form",
        "sales-page",
        "coaching",
        "business"
      ],
      "patterns": [
        "Landing pages & funnels",
        "Long-form sales pages",
        "Coaching & membership funnels"
      ],
      "design_notes": {
        "mood": "High-energy, immersive, and instructor-led.",
        "colors": "Near-black navy, white, electric blue and violet, with bright offer accents.",
        "typography": "Bold sans-serif headings, compact labels, short benefit lists, and clearly separated curriculum sections make the long offer scannable.",
        "layout": "Video-led opening progresses through instructor credentials, member examples, guest experts, courses and community resources, an extended bundle stack, pricing, and repeated enrollment invitations.",
        "motion": "The screenshot records a static page state. Preserve readable scrolling and clear action feedback; do not infer video playback, counters, or hidden form behavior.",
        "texture": "Product or instructor imagery, contrasting section backgrounds, grouped curriculum details, and customer-story panels.",
        "dont": "Use your own offer, brand, and assets. Do not invent testimonials, results, scarcity, guarantees, or pricing."
      },
      "recreation_prompt": "# Design reference: Gusten Sun — Funnels University\nSource: https://funnelsuniversity.com/\nSwipefile reference: https://swipefile.design/ref/funnel-gusten-sun-funnel-university/\nCaptured: 2026-09-08. This is a dated reference, not a claim about the current live product.\n\n\n## Objective\nAdapt the visual principles below to my project. Use my own content and identity. Do not reproduce logos, proprietary copy, or brand assets.\n\n## Reference notes\n- mood: High-energy, immersive, and instructor-led.\n- colors: Near-black navy, white, electric blue and violet, with bright offer accents.\n- typography: Bold sans-serif headings, compact labels, short benefit lists, and clearly separated curriculum sections make the long offer scannable.\n- layout: Video-led opening progresses through instructor credentials, member examples, guest experts, courses and community resources, an extended bundle stack, pricing, and repeated enrollment invitations.\n- motion: The screenshot records a static page state. Preserve readable scrolling and clear action feedback; do not infer video playback, counters, or hidden form behavior.\n- texture: Product or instructor imagery, contrasting section backgrounds, grouped curriculum details, and customer-story panels.\n- dont: Use your own offer, brand, and assets. Do not invent testimonials, results, scarcity, guarantees, or pricing.\n\nUseful for: Study the complete public offer page, its section order, and calls to action. Checkout steps, current enrollment availability, and conversion results are not verified.\n\n## Acceptance criteria\n- Existing project conventions, design tokens, working functionality, and unrelated changes are preserved.\n- Two or three reference principles clearly support the user's task; conflicts are resolved in favor of usability and the existing product.\n- Reusable components and semantic HTML express the interface. Available licensed assets are used; important UI text is never rendered as a bitmap.\n- Every visible control has a defined behavior. Loading, empty, error, success, disabled, and long-content states are specified where relevant. Demo data is clearly labeled.\n- Navigation and content adapt at 375px, 768px, and 1440px without horizontal page overflow. Keyboard use, visible focus, labeled inputs, at least 44px touch targets, readable contrast, and reduced motion are supported.\n- Verification distinguishes rendered behavior from proposals and identifies anything still requiring a backend or external service.\n\n## Quality bar\nClear hierarchy, consistent spacing, restrained surfaces, and purposeful motion. Avoid decorative gradients, excessive cards, placeholder buttons, and invented metrics unless the project calls for them. Do not claim a feature is connected or tested without evidence."
    },
    {
      "slug": "funnel-dan-petty-design-full-time-bundle",
      "name": "Dann Petty — Get More Design Work",
      "kind": "inspiration",
      "archetype": "Course Sales Page",
      "summary": "A compact design-course funnel with a cinematic instructor opening and a clear lesson outline.",
      "use_for": "Study the complete public offer page, its section order, and calls to action. Checkout steps, current enrollment availability, and conversion results are not verified.",
      "source_url": "https://designfulltime.com/course/getmoredesignwork",
      "reference_url": "https://swipefile.design/ref/funnel-dan-petty-design-full-time-bundle/",
      "screenshot_url": "https://swipefile.design/_astro/preview.1HRGsQGe.webp",
      "thumbnail_url": "https://swipefile.design/_astro/card.qO6OT-oS.webp",
      "captured": "2026-09-08",
      "capture_scope": "page",
      "provenance": "live",
      "tags": [
        "landing-page",
        "funnel",
        "long-form",
        "sales-page",
        "course",
        "creator"
      ],
      "patterns": [
        "Landing pages & funnels",
        "Long-form sales pages",
        "Creative course funnels"
      ],
      "design_notes": {
        "mood": "Cinematic, personal, and concise.",
        "colors": "Black and charcoal, white text, warm orange and yellow actions, and photographic backgrounds.",
        "typography": "Bold sans-serif headings, compact labels, short benefit lists, and clearly separated curriculum sections make the long offer scannable.",
        "layout": "Full-width instructor-video hero leads into a seven-lesson outline, a sample clip, instructor experience, student comments, related course cards, and repeated course or bundle actions.",
        "motion": "The screenshot records a static page state. Preserve readable scrolling and clear action feedback; do not infer video playback, counters, or hidden form behavior.",
        "texture": "Product or instructor imagery, contrasting section backgrounds, grouped curriculum details, and customer-story panels.",
        "dont": "Use your own offer, brand, and assets. Do not invent testimonials, results, scarcity, guarantees, or pricing."
      },
      "recreation_prompt": "# Design reference: Dann Petty — Get More Design Work\nSource: https://designfulltime.com/course/getmoredesignwork\nSwipefile reference: https://swipefile.design/ref/funnel-dan-petty-design-full-time-bundle/\nCaptured: 2026-09-08. This is a dated reference, not a claim about the current live product.\n\n\n## Objective\nAdapt the visual principles below to my project. Use my own content and identity. Do not reproduce logos, proprietary copy, or brand assets.\n\n## Reference notes\n- mood: Cinematic, personal, and concise.\n- colors: Black and charcoal, white text, warm orange and yellow actions, and photographic backgrounds.\n- typography: Bold sans-serif headings, compact labels, short benefit lists, and clearly separated curriculum sections make the long offer scannable.\n- layout: Full-width instructor-video hero leads into a seven-lesson outline, a sample clip, instructor experience, student comments, related course cards, and repeated course or bundle actions.\n- motion: The screenshot records a static page state. Preserve readable scrolling and clear action feedback; do not infer video playback, counters, or hidden form behavior.\n- texture: Product or instructor imagery, contrasting section backgrounds, grouped curriculum details, and customer-story panels.\n- dont: Use your own offer, brand, and assets. Do not invent testimonials, results, scarcity, guarantees, or pricing.\n\nUseful for: Study the complete public offer page, its section order, and calls to action. Checkout steps, current enrollment availability, and conversion results are not verified.\n\n## Acceptance criteria\n- Existing project conventions, design tokens, working functionality, and unrelated changes are preserved.\n- Two or three reference principles clearly support the user's task; conflicts are resolved in favor of usability and the existing product.\n- Reusable components and semantic HTML express the interface. Available licensed assets are used; important UI text is never rendered as a bitmap.\n- Every visible control has a defined behavior. Loading, empty, error, success, disabled, and long-content states are specified where relevant. Demo data is clearly labeled.\n- Navigation and content adapt at 375px, 768px, and 1440px without horizontal page overflow. Keyboard use, visible focus, labeled inputs, at least 44px touch targets, readable contrast, and reduced motion are supported.\n- Verification distinguishes rendered behavior from proposals and identifies anything still requiring a backend or external service.\n\n## Quality bar\nClear hierarchy, consistent spacing, restrained surfaces, and purposeful motion. Avoid decorative gradients, excessive cards, placeholder buttons, and invented metrics unless the project calls for them. Do not claim a feature is connected or tested without evidence."
    },
    {
      "slug": "funnel-justin-welsh-the-creator-mba",
      "name": "Justin Welsh — The Creator MBA",
      "kind": "inspiration",
      "archetype": "Course Sales Page",
      "summary": "A long blue-and-white business-course page with editorial headings and a detailed curriculum-to-offer sequence.",
      "use_for": "Study the complete public offer page, its section order, and calls to action. Checkout steps, current enrollment availability, and conversion results are not verified.",
      "source_url": "https://learn.justinwelsh.me/creator",
      "reference_url": "https://swipefile.design/ref/funnel-justin-welsh-the-creator-mba/",
      "screenshot_url": "https://swipefile.design/_astro/preview.DISAOwRS.webp",
      "thumbnail_url": "https://swipefile.design/_astro/card.7A_bqSr_.webp",
      "captured": "2026-09-08",
      "capture_scope": "page",
      "provenance": "live",
      "tags": [
        "landing-page",
        "funnel",
        "long-form",
        "sales-page",
        "course",
        "business"
      ],
      "patterns": [
        "Landing pages & funnels",
        "Long-form sales pages",
        "Business course funnels"
      ],
      "design_notes": {
        "mood": "Editorial, confident, and structured.",
        "colors": "Royal blue, deep navy, white, and restrained pale neutral panels.",
        "typography": "Editorial serif headings, small uppercase labels, readable supporting copy, and occasional script accents establish a layered hierarchy.",
        "layout": "Large serif course hero and layered resource previews lead into a narrative introduction, curriculum chapters, tool and bonus previews, audience-fit lists, student stories, pricing, instructor background, and FAQs.",
        "motion": "The screenshot records a static page state. Preserve readable scrolling and clear action feedback; do not infer video playback, counters, or hidden form behavior.",
        "texture": "Product or instructor imagery, contrasting section backgrounds, grouped curriculum details, and customer-story panels.",
        "dont": "Use your own offer, brand, and assets. Do not invent testimonials, results, scarcity, guarantees, or pricing."
      },
      "recreation_prompt": "# Design reference: Justin Welsh — The Creator MBA\nSource: https://learn.justinwelsh.me/creator\nSwipefile reference: https://swipefile.design/ref/funnel-justin-welsh-the-creator-mba/\nCaptured: 2026-09-08. This is a dated reference, not a claim about the current live product.\n\n\n## Objective\nAdapt the visual principles below to my project. Use my own content and identity. Do not reproduce logos, proprietary copy, or brand assets.\n\n## Reference notes\n- mood: Editorial, confident, and structured.\n- colors: Royal blue, deep navy, white, and restrained pale neutral panels.\n- typography: Editorial serif headings, small uppercase labels, readable supporting copy, and occasional script accents establish a layered hierarchy.\n- layout: Large serif course hero and layered resource previews lead into a narrative introduction, curriculum chapters, tool and bonus previews, audience-fit lists, student stories, pricing, instructor background, and FAQs.\n- motion: The screenshot records a static page state. Preserve readable scrolling and clear action feedback; do not infer video playback, counters, or hidden form behavior.\n- texture: Product or instructor imagery, contrasting section backgrounds, grouped curriculum details, and customer-story panels.\n- dont: Use your own offer, brand, and assets. Do not invent testimonials, results, scarcity, guarantees, or pricing.\n\nUseful for: Study the complete public offer page, its section order, and calls to action. Checkout steps, current enrollment availability, and conversion results are not verified.\n\n## Acceptance criteria\n- Existing project conventions, design tokens, working functionality, and unrelated changes are preserved.\n- Two or three reference principles clearly support the user's task; conflicts are resolved in favor of usability and the existing product.\n- Reusable components and semantic HTML express the interface. Available licensed assets are used; important UI text is never rendered as a bitmap.\n- Every visible control has a defined behavior. Loading, empty, error, success, disabled, and long-content states are specified where relevant. Demo data is clearly labeled.\n- Navigation and content adapt at 375px, 768px, and 1440px without horizontal page overflow. Keyboard use, visible focus, labeled inputs, at least 44px touch targets, readable contrast, and reduced motion are supported.\n- Verification distinguishes rendered behavior from proposals and identifies anything still requiring a backend or external service.\n\n## Quality bar\nClear hierarchy, consistent spacing, restrained surfaces, and purposeful motion. Avoid decorative gradients, excessive cards, placeholder buttons, and invented metrics unless the project calls for them. Do not claim a feature is connected or tested without evidence."
    },
    {
      "slug": "funnel-george-blackman-the-youtube-scriptwriter-s-playbook",
      "name": "George Blackman — The YouTube Scriptwriting Playbook",
      "kind": "inspiration",
      "archetype": "Course Sales Page",
      "summary": "A scriptwriting funnel built around a video introduction, concrete learning resources, and recurring red actions.",
      "use_for": "Study the complete public offer page, its section order, and calls to action. Checkout steps, current enrollment availability, and conversion results are not verified.",
      "source_url": "https://ytsp.co/",
      "reference_url": "https://swipefile.design/ref/funnel-george-blackman-the-youtube-scriptwriter-s-playbook/",
      "screenshot_url": "https://swipefile.design/_astro/preview.DBPdOgKY.webp",
      "thumbnail_url": "https://swipefile.design/_astro/card.W9tdeXTl.webp",
      "captured": "2026-09-08",
      "capture_scope": "page",
      "provenance": "live",
      "tags": [
        "landing-page",
        "funnel",
        "long-form",
        "sales-page",
        "course",
        "creator"
      ],
      "patterns": [
        "Landing pages & funnels",
        "Long-form sales pages",
        "Creative course funnels"
      ],
      "design_notes": {
        "mood": "Clear, approachable, and demonstration-led.",
        "colors": "White, black, blush-pink sections, and bright red action buttons.",
        "typography": "Bold sans-serif headings, compact labels, short benefit lists, and clearly separated curriculum sections make the long offer scannable.",
        "layout": "Centered video opening moves through writing frustrations, the course method, resource previews, module details, community support, student stories, offer comparisons, and closing questions.",
        "motion": "The screenshot records a static page state. Preserve readable scrolling and clear action feedback; do not infer video playback, counters, or hidden form behavior.",
        "texture": "Product or instructor imagery, contrasting section backgrounds, grouped curriculum details, and customer-story panels.",
        "dont": "Use your own offer, brand, and assets. Do not invent testimonials, results, scarcity, guarantees, or pricing."
      },
      "recreation_prompt": "# Design reference: George Blackman — The YouTube Scriptwriting Playbook\nSource: https://ytsp.co/\nSwipefile reference: https://swipefile.design/ref/funnel-george-blackman-the-youtube-scriptwriter-s-playbook/\nCaptured: 2026-09-08. This is a dated reference, not a claim about the current live product.\n\n\n## Objective\nAdapt the visual principles below to my project. Use my own content and identity. Do not reproduce logos, proprietary copy, or brand assets.\n\n## Reference notes\n- mood: Clear, approachable, and demonstration-led.\n- colors: White, black, blush-pink sections, and bright red action buttons.\n- typography: Bold sans-serif headings, compact labels, short benefit lists, and clearly separated curriculum sections make the long offer scannable.\n- layout: Centered video opening moves through writing frustrations, the course method, resource previews, module details, community support, student stories, offer comparisons, and closing questions.\n- motion: The screenshot records a static page state. Preserve readable scrolling and clear action feedback; do not infer video playback, counters, or hidden form behavior.\n- texture: Product or instructor imagery, contrasting section backgrounds, grouped curriculum details, and customer-story panels.\n- dont: Use your own offer, brand, and assets. Do not invent testimonials, results, scarcity, guarantees, or pricing.\n\nUseful for: Study the complete public offer page, its section order, and calls to action. Checkout steps, current enrollment availability, and conversion results are not verified.\n\n## Acceptance criteria\n- Existing project conventions, design tokens, working functionality, and unrelated changes are preserved.\n- Two or three reference principles clearly support the user's task; conflicts are resolved in favor of usability and the existing product.\n- Reusable components and semantic HTML express the interface. Available licensed assets are used; important UI text is never rendered as a bitmap.\n- Every visible control has a defined behavior. Loading, empty, error, success, disabled, and long-content states are specified where relevant. Demo data is clearly labeled.\n- Navigation and content adapt at 375px, 768px, and 1440px without horizontal page overflow. Keyboard use, visible focus, labeled inputs, at least 44px touch targets, readable contrast, and reduced motion are supported.\n- Verification distinguishes rendered behavior from proposals and identifies anything still requiring a backend or external service.\n\n## Quality bar\nClear hierarchy, consistent spacing, restrained surfaces, and purposeful motion. Avoid decorative gradients, excessive cards, placeholder buttons, and invented metrics unless the project calls for them. Do not claim a feature is connected or tested without evidence."
    },
    {
      "slug": "funnel-tyler-denk-beehiiv-newsletterxp",
      "name": "beehiiv — Newsletter XP",
      "kind": "inspiration",
      "archetype": "Course Sales Page",
      "summary": "A newsletter-course funnel with a retro computer-window hero, neon landscapes, and a prominent speaker lineup.",
      "use_for": "Study the complete public offer page, its section order, and calls to action. Checkout steps, current enrollment availability, and conversion results are not verified.",
      "source_url": "https://beehiiv.com/courses/newsletter-xp",
      "reference_url": "https://swipefile.design/ref/funnel-tyler-denk-beehiiv-newsletterxp/",
      "screenshot_url": "https://swipefile.design/_astro/preview.CDTrF64q.webp",
      "thumbnail_url": "https://swipefile.design/_astro/card.BaI5fiDv.webp",
      "captured": "2026-09-08",
      "capture_scope": "page",
      "provenance": "live",
      "tags": [
        "landing-page",
        "funnel",
        "long-form",
        "sales-page",
        "course",
        "business"
      ],
      "patterns": [
        "Landing pages & funnels",
        "Long-form sales pages",
        "Business course funnels"
      ],
      "design_notes": {
        "mood": "Playful, retro, and speaker-led.",
        "colors": "Neon pink and purple, electric blue grids, black sections, white panels, and pale cream backgrounds.",
        "typography": "Bold sans-serif headings, compact labels, short benefit lists, and clearly separated curriculum sections make the long offer scannable.",
        "layout": "Retro desktop-window hero introduces the course, followed by co-host and speaker profiles, curriculum details, supporting resources, enrollment information, and FAQs.",
        "motion": "The screenshot records a static page state. Preserve readable scrolling and clear action feedback; do not infer video playback, counters, or hidden form behavior.",
        "texture": "Product or instructor imagery, contrasting section backgrounds, grouped curriculum details, and customer-story panels.",
        "dont": "Use your own offer, brand, and assets. Do not invent testimonials, results, scarcity, guarantees, or pricing."
      },
      "recreation_prompt": "# Design reference: beehiiv — Newsletter XP\nSource: https://beehiiv.com/courses/newsletter-xp\nSwipefile reference: https://swipefile.design/ref/funnel-tyler-denk-beehiiv-newsletterxp/\nCaptured: 2026-09-08. This is a dated reference, not a claim about the current live product.\n\n\n## Objective\nAdapt the visual principles below to my project. Use my own content and identity. Do not reproduce logos, proprietary copy, or brand assets.\n\n## Reference notes\n- mood: Playful, retro, and speaker-led.\n- colors: Neon pink and purple, electric blue grids, black sections, white panels, and pale cream backgrounds.\n- typography: Bold sans-serif headings, compact labels, short benefit lists, and clearly separated curriculum sections make the long offer scannable.\n- layout: Retro desktop-window hero introduces the course, followed by co-host and speaker profiles, curriculum details, supporting resources, enrollment information, and FAQs.\n- motion: The screenshot records a static page state. Preserve readable scrolling and clear action feedback; do not infer video playback, counters, or hidden form behavior.\n- texture: Product or instructor imagery, contrasting section backgrounds, grouped curriculum details, and customer-story panels.\n- dont: Use your own offer, brand, and assets. Do not invent testimonials, results, scarcity, guarantees, or pricing.\n\nUseful for: Study the complete public offer page, its section order, and calls to action. Checkout steps, current enrollment availability, and conversion results are not verified.\n\n## Acceptance criteria\n- Existing project conventions, design tokens, working functionality, and unrelated changes are preserved.\n- Two or three reference principles clearly support the user's task; conflicts are resolved in favor of usability and the existing product.\n- Reusable components and semantic HTML express the interface. Available licensed assets are used; important UI text is never rendered as a bitmap.\n- Every visible control has a defined behavior. Loading, empty, error, success, disabled, and long-content states are specified where relevant. Demo data is clearly labeled.\n- Navigation and content adapt at 375px, 768px, and 1440px without horizontal page overflow. Keyboard use, visible focus, labeled inputs, at least 44px touch targets, readable contrast, and reduced motion are supported.\n- Verification distinguishes rendered behavior from proposals and identifies anything still requiring a backend or external service.\n\n## Quality bar\nClear hierarchy, consistent spacing, restrained surfaces, and purposeful motion. Avoid decorative gradients, excessive cards, placeholder buttons, and invented metrics unless the project calls for them. Do not claim a feature is connected or tested without evidence."
    },
    {
      "slug": "funnel-carly-campbell-pinterest-strategies-2-0",
      "name": "Carly Campbell — Pinteresting Strategies",
      "kind": "inspiration",
      "archetype": "Long-Form Sales",
      "summary": "A long Pinterest training sales letter organized around charts, learning outcomes, and student examples.",
      "use_for": "Study the complete public offer page, its section order, and calls to action. Checkout steps, current enrollment availability, and conversion results are not verified.",
      "source_url": "https://blogginglikeyoumeanit.lpages.co/pinteresting-strategies",
      "reference_url": "https://swipefile.design/ref/funnel-carly-campbell-pinterest-strategies-2-0/",
      "screenshot_url": "https://swipefile.design/_astro/preview.Zo3C5yWO.webp",
      "thumbnail_url": "https://swipefile.design/_astro/card.BlUeRLZr.webp",
      "captured": "2026-09-08",
      "capture_scope": "page",
      "provenance": "live",
      "tags": [
        "landing-page",
        "funnel",
        "long-form",
        "sales-page",
        "course",
        "business"
      ],
      "patterns": [
        "Landing pages & funnels",
        "Long-form sales pages",
        "Long sales letters"
      ],
      "design_notes": {
        "mood": "Direct, detailed, and evidence-heavy.",
        "colors": "Magenta-purple, white, teal action buttons, and black body copy.",
        "typography": "Long readable text columns, emphatic section headings, detailed bullet lists, and selective highlights carry the sales argument.",
        "layout": "Simple course offer opens into chart-based examples, instructor narrative, topic-by-topic learning outcomes, templates, extensive student comments, objections, and recurring purchase buttons.",
        "motion": "The screenshot records a static page state. Preserve readable scrolling and clear action feedback; do not infer video playback, counters, or hidden form behavior.",
        "texture": "Extended reading sections, inset examples and portraits, selective text emphasis, and recurring offer details.",
        "dont": "Use your own offer, brand, and assets. Do not invent testimonials, results, scarcity, guarantees, or pricing."
      },
      "recreation_prompt": "# Design reference: Carly Campbell — Pinteresting Strategies\nSource: https://blogginglikeyoumeanit.lpages.co/pinteresting-strategies\nSwipefile reference: https://swipefile.design/ref/funnel-carly-campbell-pinterest-strategies-2-0/\nCaptured: 2026-09-08. This is a dated reference, not a claim about the current live product.\n\n\n## Objective\nAdapt the visual principles below to my project. Use my own content and identity. Do not reproduce logos, proprietary copy, or brand assets.\n\n## Reference notes\n- mood: Direct, detailed, and evidence-heavy.\n- colors: Magenta-purple, white, teal action buttons, and black body copy.\n- typography: Long readable text columns, emphatic section headings, detailed bullet lists, and selective highlights carry the sales argument.\n- layout: Simple course offer opens into chart-based examples, instructor narrative, topic-by-topic learning outcomes, templates, extensive student comments, objections, and recurring purchase buttons.\n- motion: The screenshot records a static page state. Preserve readable scrolling and clear action feedback; do not infer video playback, counters, or hidden form behavior.\n- texture: Extended reading sections, inset examples and portraits, selective text emphasis, and recurring offer details.\n- dont: Use your own offer, brand, and assets. Do not invent testimonials, results, scarcity, guarantees, or pricing.\n\nUseful for: Study the complete public offer page, its section order, and calls to action. Checkout steps, current enrollment availability, and conversion results are not verified.\n\n## Acceptance criteria\n- Existing project conventions, design tokens, working functionality, and unrelated changes are preserved.\n- Two or three reference principles clearly support the user's task; conflicts are resolved in favor of usability and the existing product.\n- Reusable components and semantic HTML express the interface. Available licensed assets are used; important UI text is never rendered as a bitmap.\n- Every visible control has a defined behavior. Loading, empty, error, success, disabled, and long-content states are specified where relevant. Demo data is clearly labeled.\n- Navigation and content adapt at 375px, 768px, and 1440px without horizontal page overflow. Keyboard use, visible focus, labeled inputs, at least 44px touch targets, readable contrast, and reduced motion are supported.\n- Verification distinguishes rendered behavior from proposals and identifies anything still requiring a backend or external service.\n\n## Quality bar\nClear hierarchy, consistent spacing, restrained surfaces, and purposeful motion. Avoid decorative gradients, excessive cards, placeholder buttons, and invented metrics unless the project calls for them. Do not claim a feature is connected or tested without evidence."
    },
    {
      "slug": "funnel-film-editing-pro-the-art-of-trailer-editing-pro-ultimate",
      "name": "Film Editing Pro — The Art of Trailer Editing",
      "kind": "inspiration",
      "archetype": "Course Sales Page",
      "summary": "A cinematic editing-course funnel that uses free lessons as the entry point to a longer training offer.",
      "use_for": "Study the complete public offer page, its section order, and calls to action. Checkout steps, current enrollment availability, and conversion results are not verified.",
      "source_url": "https://theartoftrailerediting.com/",
      "reference_url": "https://swipefile.design/ref/funnel-film-editing-pro-the-art-of-trailer-editing-pro-ultimate/",
      "screenshot_url": "https://swipefile.design/_astro/preview.dOEWXUUm.webp",
      "thumbnail_url": "https://swipefile.design/_astro/card.BhNunGiP.webp",
      "captured": "2026-09-08",
      "capture_scope": "page",
      "provenance": "live",
      "tags": [
        "landing-page",
        "funnel",
        "long-form",
        "sales-page",
        "course",
        "creator"
      ],
      "patterns": [
        "Landing pages & funnels",
        "Long-form sales pages",
        "Creative course funnels"
      ],
      "design_notes": {
        "mood": "Cinematic, practical, and professional.",
        "colors": "Black and charcoal, white, warm orange buttons, and editing-workstation photography.",
        "typography": "Bold sans-serif headings, compact labels, short benefit lists, and clearly separated curriculum sections make the long offer scannable.",
        "layout": "Editing-workstation hero introduces the course and free lessons, followed by course format, a sample lesson, pricing context, a detailed lesson list, studio references, trainer profiles, and a closing free-lesson invitation.",
        "motion": "The screenshot records a static page state. Preserve readable scrolling and clear action feedback; do not infer video playback, counters, or hidden form behavior.",
        "texture": "Product or instructor imagery, contrasting section backgrounds, grouped curriculum details, and customer-story panels.",
        "dont": "Use your own offer, brand, and assets. Do not invent testimonials, results, scarcity, guarantees, or pricing."
      },
      "recreation_prompt": "# Design reference: Film Editing Pro — The Art of Trailer Editing\nSource: https://theartoftrailerediting.com/\nSwipefile reference: https://swipefile.design/ref/funnel-film-editing-pro-the-art-of-trailer-editing-pro-ultimate/\nCaptured: 2026-09-08. This is a dated reference, not a claim about the current live product.\n\n\n## Objective\nAdapt the visual principles below to my project. Use my own content and identity. Do not reproduce logos, proprietary copy, or brand assets.\n\n## Reference notes\n- mood: Cinematic, practical, and professional.\n- colors: Black and charcoal, white, warm orange buttons, and editing-workstation photography.\n- typography: Bold sans-serif headings, compact labels, short benefit lists, and clearly separated curriculum sections make the long offer scannable.\n- layout: Editing-workstation hero introduces the course and free lessons, followed by course format, a sample lesson, pricing context, a detailed lesson list, studio references, trainer profiles, and a closing free-lesson invitation.\n- motion: The screenshot records a static page state. Preserve readable scrolling and clear action feedback; do not infer video playback, counters, or hidden form behavior.\n- texture: Product or instructor imagery, contrasting section backgrounds, grouped curriculum details, and customer-story panels.\n- dont: Use your own offer, brand, and assets. Do not invent testimonials, results, scarcity, guarantees, or pricing.\n\nUseful for: Study the complete public offer page, its section order, and calls to action. Checkout steps, current enrollment availability, and conversion results are not verified.\n\n## Acceptance criteria\n- Existing project conventions, design tokens, working functionality, and unrelated changes are preserved.\n- Two or three reference principles clearly support the user's task; conflicts are resolved in favor of usability and the existing product.\n- Reusable components and semantic HTML express the interface. Available licensed assets are used; important UI text is never rendered as a bitmap.\n- Every visible control has a defined behavior. Loading, empty, error, success, disabled, and long-content states are specified where relevant. Demo data is clearly labeled.\n- Navigation and content adapt at 375px, 768px, and 1440px without horizontal page overflow. Keyboard use, visible focus, labeled inputs, at least 44px touch targets, readable contrast, and reduced motion are supported.\n- Verification distinguishes rendered behavior from proposals and identifies anything still requiring a backend or external service.\n\n## Quality bar\nClear hierarchy, consistent spacing, restrained surfaces, and purposeful motion. Avoid decorative gradients, excessive cards, placeholder buttons, and invented metrics unless the project calls for them. Do not claim a feature is connected or tested without evidence."
    }
  ]
}
