Dan Lok

Personal CreatorVisit sitedanlok.com

A portrait-led black hero pairs large positioning text with two clear content links, followed by a bright editorial statement and a podcast platform section.

Dan Lok — captured interface — Page capture · scroll inside to explore

Source capture · 2026-09-08Open full image ↗

Personal websites

Why this pattern works

A founder, author, or host who wants a short homepage directing visitors into longer-form content.

Design notes

Mood: Formal, confident, and editorial.
Colors: Black and white with muted warm-gray accents and natural portrait photography.
Type: Large uppercase sans-serif positioning paired with italic serif statements.
Layout: Portrait on the left, introduction and two actions on the right; a broad white statement section leads to a podcast-platform strip.
Motion: Keep reading and navigation immediate; static capture does not establish motion behavior.
Texture: Subtle curved line patterns and a phone mockup add depth beneath the hero.
Imagery: Use original professional portraits and approved cover artwork. Platform logos should point to real channels.
Don't: Do not invent credentials, reproduce the featured person’s copy, or use decorative buttons without real destinations.

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Prompt text

# My project
[Describe the product, audience, and screen you want to improve]

Stack: Use the existing project stack
Task: Implement the interface and verify the result in the existing project.

## Tool guidance (Any AI tool)
Use available project tools to inspect, implement, and test. State any unavailable capabilities.

# Design reference: Dan Lok
Source: https://www.danlok.com/
Swipefile reference: https://swipefile.design/ref/dan-lok/
Captured: 2026-09-08. This is a dated reference, not a claim about the current live product.

## Objective
Adapt the visual principles below to my project. Use my own content and identity. Do not reproduce logos, proprietary copy, or brand assets.

## Reference notes
- mood: Formal, confident, and editorial.
- colors: Black and white with muted warm-gray accents and natural portrait photography.
- typography: Large uppercase sans-serif positioning paired with italic serif statements.
- layout: Portrait on the left, introduction and two actions on the right; a broad white statement section leads to a podcast-platform strip.
- motion: Keep reading and navigation immediate; static capture does not establish motion behavior.
- texture: Subtle curved line patterns and a phone mockup add depth beneath the hero.
- dont: Do not invent credentials, reproduce the featured person’s copy, or use decorative buttons without real destinations.

Useful for: A founder, author, or host who wants a short homepage directing visitors into longer-form content.

## Acceptance criteria
- Existing project conventions, design tokens, working functionality, and unrelated changes are preserved.
- Two or three reference principles clearly support the user's task; conflicts are resolved in favor of usability and the existing product.
- Reusable components and semantic HTML express the interface. Available licensed assets are used; important UI text is never rendered as a bitmap.
- Every visible control has a defined behavior. Loading, empty, error, success, disabled, and long-content states are specified where relevant. Demo data is clearly labeled.
- Navigation and content adapt at 375px, 768px, and 1440px without horizontal page overflow. Keyboard use, visible focus, labeled inputs, at least 44px touch targets, readable contrast, and reduced motion are supported.
- Verification distinguishes rendered behavior from proposals and identifies anything still requiring a backend or external service.

## Quality bar
Clear hierarchy, consistent spacing, restrained surfaces, and purposeful motion. Avoid decorative gradients, excessive cards, placeholder buttons, and invented metrics unless the project calls for them. Do not claim a feature is connected or tested without evidence.

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## Objective
Adapt the visual principles below to my project. Use my own content and identity. Do not reproduce logos, proprietary copy, or brand assets.

Useful for: A founder, author, or host who wants a short homepage directing visitors into longer-form content.

Dan Lok

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